At some point, I realized I wasn’t meeting my writing goals as consistently as I wanted to. I knew something had to change. So, I took a step back to observe my habits and understand when I felt most productive and inspired to write.
That small shift in self-awareness changed everything.
Once I discovered my most productive writing hours, I became intentional about guarding that time. Now, my writing time is non-negotiable. It’s sacred. I prioritize it like I would an important meeting or deadline—because it is that important to me.
Here are five simple but powerful things I do to make the most of my writing time and stay productive as a writer:
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1. I smash my top daily writing goals during this time
Whether it’s working on a client’s project, finishing a story, writing a blog post, or creating content for my personal brand, I tackle it head-on during this dedicated window. I don’t multitask—I focus on one goal at a time and give it my all. This approach helps me make real progress daily without feeling overwhelmed.
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2. I use this time to brainstorm freely and creatively
I've noticed that ideas flow more naturally when I’m in my writing zone. So, I use part of that time to let my mind wander creatively. Sometimes, I jot down potential topics, storylines, or campaign ideas—even if I don’t use them immediately. Brainstorming during my peak energy hours helps me build a bank of content ideas for later.
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3. I batch-create and plan content ahead
This is probably one of the biggest productivity hacks I’ve learned. During my writing time, I don’t just write one post or article—I batch-create several. If I’m inspired, I’ll write multiple drafts or outlines and schedule them ahead. This saves me from scrambling for content later and gives me the freedom to focus on quality over pressure.
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4. I do my research when my mind is clear and focused
Writing without research is like building without a foundation. I dedicate part of my writing time to researching relevant topics. Whether I’m reading articles, gathering stats, or diving into case studies, I’ve found that I retain and understand information better during this time. It makes my writing deeper, more credible, and more engaging.
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5. I silence all notifications to protect my flow
Distractions are the enemy of creativity. So, I intentionally mute all notifications during my writing sessions—no pings, no buzzes, no pop-ups. This single habit has increased my concentration levels and allowed me to get into a “flow state” where writing feels effortless and enjoyable.
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These small, intentional practices have made my writing time not only more productive but also more fulfilling.
Do you have a writing time too? How do you make the most of it? I’d love to hear what works for you.